| One of the most common situations we | | | | and tackle the process of change with a |
| come across at Business Boot Camp when | | | | fresh outlook. |
| working with business owners and | | | | Hence, our first, easy question - |
| managers who are striving to reach | | | | Are you willing to do whatever it takes |
| business profitability goals is that | | | | to achieve maximum results in your |
| they spend the majority of their time | | | | business? |
| working 'in' their business rather than | | | | Yes?! |
| 'on' it. | | | | Well, the recipe for success is a simple |
| To understand this dynamic further, I | | | | one... and like any good recipe, it pays |
| would like you to think in metaphors for | | | | to follow the directions. You need to |
| a moment - imagine that a business is a | | | | find ways to breakthrough from how you |
| living and breathing organism that | | | | are currently operating. In other words, |
| requires oxygen (cash-flow), fuel | | | | you must find ways to continually |
| (energy), and exercise (stimulus) to | | | | outperform you current results by |
| THRIVE and GROW. | | | | increasing or modifying the Stimulus and |
| Now, human physiology tells us that | | | | then Testing the results. |
| improved fitness comes from exercise - | | | | Now, this is easier said than done...I |
| the ability to use oxygen and fuel more | | | | know from personal experience. |
| efficiently. Hopefully, you can see | | | | By consistently Testing your results, |
| where I'm headed... to improve the use | | | | you will be able to define what is |
| of oxygen (cash-flow) and fuel (energy) | | | | working and what isn't - it is from this |
| we must continually test and refine the | | | | standpoint that you can make decisions |
| exercise regime (stimulus). | | | | which will maximize your results and |
| The role of Business Boot Camp is to | | | | therefore your PROFITS! |
| provide clients with resources and | | | | Although you may already test within |
| programs (stimulus) which will exercise | | | | your business. It is the consistency and |
| their businesses to create Breakthroughs | | | | quality of the testing that makes all |
| - hence, our tag line - get your bottom | | | | the difference. For example, many of us |
| line into shape. | | | | go to the gym and have an initial health |
| Think of us as business drill sergeants! | | | | test, we then have a program designed |
| Right, get down and give me five!! | | | | which we apply sporadically and then |
| Only kidding... | | | | wonder why we haven't achieved the |
| To begin, you need to establish some | | | | results we desired in the twelve month |
| guidelines because the process of change | | | | review - this scenario is why personal |
| is not always easy or comfortable... | | | | training has boomed. And it proves that |
| The key starting ingredient is a mindset | | | | regular testing, refinement of an |
| that is OPEN rather than closed. | | | | applied program and consistent action |
| If you approach this process with a | | | | work when it comes to maximizing results |
| positive and open frame of mind then | | | | - personal or business. |
| your results will reflect this attitude. | | | | CONCLUSION: Breakthroughs are the key to |
| ATTITUDE IS KEY! Of course, this doesn't | | | | reaching your business profitability |
| mean that you come into this process | | | | goals. They are achieved by increasing |
| chanting mantras and affirmations, not | | | | or modifying stimulus and continually |
| at all. It just means that you need to | | | | testing the results. |
| let go of what has occurred in the past | | | | |